September 25, 2021

THE ICONIC Has Just Launched An Adaptive Edit To Cater For Australians Living With Disability

When it comes to fashion, THE ICONIC are always serving us the best of the best. The online retail giant is loved for offering thousands of products across fashion, accessories, shoes and designer items. In fact, sometimes we wish they'd stop stocking so many amazing things so we wouldn't be tempted to spend all our money.
Today, the brand just one upped themselves with an incredible announcement that will undoubtedly change the fashion landscape for Australians living with a disability. THE ICONIC has launched a dedicated Adaptive Edit — a curated collection of clothing which prioritises functional style and ease of dressing to serve the 1 in 5 Australians living with disabilities and other access needs.
The collection currently features 130 pieces across menswear, womenswear and kids wear from Tommy Hilfiger Adaptive, Brisbane-label Christina Stephens, and Melbourne-based JAM The Label, created by Australian Occupational Therapists, Emma Clegg and Molly Rogers.
Below, a few of our top product picks from the inclusive collection.



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